There are people in the world looking to separate themselves from the crowd. They seek out the different, the unusual and the unknown. Motorcycle enthusiasts know this well and look for choices that speak to their personality- that's the reason they buy motorcycles and not a station wagon.
Harley Davidson motorcycles are fantastic bikes, but every dentist, accountant and insurance agent with a mid-life crisis has one. And usually in black. What if I'm one of the folks out there shopping for a different kind of bike? A choice that isn't necessarily the popular or expected one? There's even a Facebook page dissing the ride from Milwaukee.
That's why the free market exists, my friends. There is apparently enough demand for a classically styled motorcycle that isn't a Harley to support competition for that 53 year-old salesman's hard earned money.
|Put this in a group of typical black Harleys and see who gets noticed.|
|NOT a Harley.|
But, who are we kidding? In this market, style is king and the Indian is sculpted with classic shapes, covered in dramatic color choices and dressed in stylish accessories designed to tell the world that what you're riding isn't a Harley.
It's an Indian
And that's all any High School principal could ask.
To see the 2015 Indian lineup, go to the website here.
Plus, there's a review of the 2015 Indian Roadmaster on Motorcycle.com.